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Zune Originals

Project type

Personalized media player

Company

Microsoft Corp

Role

Sr. UX Program Manager

Date

2007

While the original Zune ecosystem felt rushed and incomplete, Zune Originals was a more fully realized vision of what Zune was intended to be: a deeply personal music experience, counter to Apple's one-experience-fits-all approach. This personalization extended to all aspects of the user experience, from playlist curation, recommendations, and ultimately the player itself.

My responsibilities included guiding a design team to develop an online device customization and ordering tool, as well as establishing artist and laser calibration guidelines to ensure artwork integrity was maintained.

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© 2023 Alan Shen

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